Acquisition · Pyxis

Demo data: invented numbers for an imaginary store. No real visitor is shown here.

Paid visits

227

35% of 649 visits

Top channel

Paid

35% of 649 visits

Visits by channel

Every visit by the channel it came from, last 7 days

Paid227

Social72

Organic search200

Referral45

Direct105

Sources

The campaign source, else the referring site, of the first page of each visit

Source	Medium	Visits
googlePaid171 from ad clicks	cpc	182
www.google.comOrganic search	—	180
DirectDirect	—	105
l.instagram.comSocial	—	50
bingPaid36 from ad clicks	cpc	45
blog.example.comReferral	—	45
t.coSocial	—	22
duckduckgo.comOrganic search	—	20

An ad click is recognised by the click id in the landing URL. Pyxis keeps only the fact that it was there, never the id itself, and keeps just the domain of a referring site.

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Paid visits

227

35% of 649 visits

Top channel

Paid

35% of 649 visits

Visits by channel

Every visit by the channel it came from, last 7 days

Paid227

Social72

Organic search200

Referral45

Direct105

Sources

The campaign source, else the referring site, of the first page of each visit

Source	Medium	Visits
googlePaid171 from ad clicks	cpc	182
www.google.comOrganic search	—	180
DirectDirect	—	105
l.instagram.comSocial	—	50
bingPaid36 from ad clicks	cpc	45
blog.example.comReferral	—	45
t.coSocial	—	22
duckduckgo.comOrganic search	—	20

An ad click is recognised by the click id in the landing URL. Pyxis keeps only the fact that it was there, never the id itself, and keeps just the domain of a referring site.